Cloudflare CEO Matthew Prince says crypto might want to help internet-scale stablecoin micropayments if AI brokers are going to coexist with the open net. In a Bankless interview on Could 25, Prince argued that the web’s ad-based enterprise mannequin is breaking as AI bots devour content material with out sending human site visitors again to publishers.
Why Crypto Stablecoins Want 100 Million TPS
Prince framed the problem as much less a bandwidth disaster than an financial one. Cloudflare, he stated, expects AI bot site visitors to exceed human web site visitors within the first half of 2027, a shift that can massively improve the variety of requests hitting web sites. Technically, he stated, the web can most likely soak up that strain. The more durable query is who pays for the servers, safety, publishing and infrastructure beneath it.
“The massive query although is what’s the enterprise mannequin going to be and who’s going to pay for it,” Prince stated. “If the enterprise mannequin of the web for the final, , 30 years has been advertisements and subscriptions, downside is brokers don’t click on on advertisements. And shopping for one subscription after which having brokers be capable of mainly choose all the content material again up from that, that’s not going to assist be sure that the people who find themselves creating that content material get compensated.”
That argument sits on the heart of Cloudflare’s push into “pay for crawl,” x402 and stablecoin-based funds. Prince stated the HTTP 402 “fee required” response code has existed for years, however the lacking piece has been a fee rail low-cost and quick sufficient to deal with fractions of a cent at huge quantity. Visa-style card infrastructure, he argued, can’t help that mannequin as a result of transaction charges make tiny funds uneconomic.
Cloudflare’s scale makes the requirement unusually stark. Prince stated the corporate handles about 500 million requests per second. It estimates that 1% to 10% of these requests might be monetizable, implying roughly 5 million to 50 million paid requests per second if the mannequin took off throughout its community. That’s the reason Prince stated even programs claiming 2 million transactions per second are nonetheless beneath Cloudflare’s doubtless wants.
“What we’ve struggled with is folks will say to us, ‘Oh my gosh, we’re so excited. We are able to deal with 2 million transactions per second.’ And I’m like, ‘It’s superior. Good job.’ However I believe day one I want 10 million transactions per second,” Prince stated. He later sharpened the problem: “So if you wish to go construct like a layer 1 blockchain that may help 100 million transactions per second, name us.”
For crypto, the feedback quantity to each validation and a technical indictment. Prince will not be describing stablecoins as a marginal fee function, however as infrastructure for an agentic net the place bots pay for entry within the background. On the identical time, he stated he doesn’t but see a blockchain ecosystem able to dealing with the throughput Cloudflare would want if it switched the system on at scale.
The proposed finish state will not be merely paywalls for AI. Prince described a mannequin the place people may nonetheless entry content material freely, whereas automated brokers pay publishers and infrastructure suppliers by means of embedded microtransactions. Bankless summarized the thought as “people get content material totally free and the robots pay a ton,” a line Prince endorsed as near the target.
Cloudflare’s position, in his telling, is coordination. The corporate sits in entrance of a giant share of the net, counts many AI corporations as clients and already provides web site operators instruments to regulate crawler entry. Prince stated the goal is to let publishers determine whether or not they need AI programs to devour their content material freely, block them, or cost for entry.
At press time, the overall crypto market cap stood at $2.55 trillion.

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