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    Nike’s Development Over the Previous 5 Years Has Been Shockingly Unhealthy, and Its Earnings Are Even Worse
    April 6, 2026
Reading: Nike’s Development Over the Previous 5 Years Has Been Shockingly Unhealthy, and Its Earnings Are Even Worse
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Business

Nike’s Development Over the Previous 5 Years Has Been Shockingly Unhealthy, and Its Earnings Are Even Worse

Editor
Last updated: April 6, 2026 3:30 pm
Editor
Published: April 6, 2026
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Nike’s Development Over the Previous 5 Years Has Been Shockingly Unhealthy, and Its Earnings Are Even Worse


Nike (NYSE: NKE) has been an iconic footwear and attire model for many years. However lately, it has been working into challenges in rising its enterprise. Below a brand new CEO, the enterprise is within the midst of a turnaround, aiming to rebuild relationships with key companions and get again to progress. Nevertheless, it hasn’t been a straightforward path by any means.

Lately, the corporate reported its newest earnings numbers. At first look, they did not look too dangerous, and income was corresponding to the place it was a 12 months in the past. Nevertheless, it is once you have a look at the larger image and evaluate it to the place Nike was 5 years in the past, that you just begin to see how underwhelming its outcomes actually are.

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Picture supply: Getty Photos.

On March 31, Nike reported its quarterly outcomes for the interval ending Feb. 28. Income of $11.3 billion was flat and did not look all that dangerous in comparison with the earlier 12 months. Nevertheless, 5 years in the past, throughout the identical interval, its income was $10.4 billion, which signifies that since then, its income has risen by roughly simply 9%. That averages out to a compounded annual progress price of just one.7%.

It is a paltry price, and it might be onerous to contemplate Nike a progress inventory with these sorts of outcomes. Whereas it skilled robust demand amid the pandemic and shoppers having extra disposable earnings, its progress story has shortly deteriorated up to now 5 years, as is clear within the chart under.

NKE Revenue (Quarterly YoY Growth) Chart
NKE Income (Quarterly YoY Development) information by YCharts

What could also be much more regarding is Nike’s backside line. This previous quarter, its earnings totaled $520 million, which had been down 35% 12 months over 12 months. And 5 years in the past, its internet earnings was over $1.4 billion; it has declined 64% since then.

For traders, it may be deceptive to take a look at simply how Nike has performed throughout the previous quarter. It fails to take note of the larger image and the longer total developments. Though in its most up-to-date outcomes, its prime line seems to be stabilizing, it is necessary to keep in mind that Nike can also be going up towards softer numbers from a 12 months in the past.

If you happen to’re trying to purchase Nike inventory, you will must be extraordinarily affected person with it, as turnaround efforts can take quite a lot of time. Whereas Nike is optimistic that it is on the best path, the longer-term outcomes inform a distinct story. This 12 months, the inventory is already down 31%, and whereas its valuation would possibly look enticing to cut price hunters, that is additionally a a lot riskier funding than it has been up to now.

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*Inventory Advisor returns as of April 6, 2026.

David Jagielski, CPA has no place in any of the shares talked about. The Motley Idiot has positions in and recommends Nike. The Motley Idiot has a disclosure coverage.

Nike’s Development Over the Previous 5 Years Has Been Shockingly Unhealthy, and Its Earnings Are Even Worse was initially revealed by The Motley Idiot

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