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Business

Morgan Stanley Lifts AppLovin Company (APP) Goal on AI-Led Development Thesis

Editor
Last updated: January 18, 2026 11:09 am
Editor
Published: January 18, 2026
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Morgan Stanley Lifts AppLovin Company (APP) Goal on AI-Led Development Thesis


AppLovin Company (NASDAQ:APP) is among the many shares with the very best earnings development for the following 5 years. On January 13, Morgan Stanley lifted the worth goal on AppLovin Company (NASDAQ:APP) to $800 from $750 and maintained an ‘Obese’ ranking on the inventory, in line with TheFly. This implies a possible upside of almost 31%.

In line with the agency, 2026 might be “thematically comparable” to 2025 within the web sector because the market is predicted to reward firms with considerably constructive ROIC from GenAI or GPU-enabled applied sciences. In the meantime, subsectors uncovered to disruption uncertainty, together with ridesharing from autonomous automobiles (AV) and e-commerce, journey, and smaller, much less confirmed advert platforms, will probably commerce at decrease a number of bands, the analyst states in a word on the North America Web group.

Oppenheimer Names AppLovin (APP) a Prime Decide, Sees Extra Upside Forward

A day later, Robert Coolbrith from Evercore ISI began protection on AppLovin Company (NASDAQ:APP) with an ‘Outperform’ ranking and a worth goal of $835. The analyst calls the corporate’s advert tech platform for cell gaming “dominant,” anticipating spending in cell gaming and e-commerce adverts to keep up 30%-plus income and EBITDA compound annual development charges from 2025 to 2028.

AppLovin Company (NASDAQ:APP) is a California-based firm constructing a software-based platform for advertisers to enhance the advertising and marketing of their content material. Based in 2011, the corporate operates by two segments: Promoting and Apps.

Whereas we acknowledge the potential of APP as an funding, we consider sure AI shares provide higher upside potential and carry much less draw back threat. If you happen to’re in search of an especially undervalued AI inventory that additionally stands to learn considerably from Trump-era tariffs and the onshoring development, see our free report on the greatest short-term AI inventory.

READ NEXT: The Greatest and Worst Dow Shares for the Subsequent 12 Months and 10 Unstoppable Shares That May Double Your Cash.

Disclosure: None.

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