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BTCC, the world’s longest-running cryptocurrency trade, has formally partnered with the Argentine Soccer Affiliation (AFA) because the regional companion of the Argentine Nationwide Staff. The partnership covers the total 2026 FIFA World Cup marketing campaign, uniting two establishments certain by a shared dedication to excellence, resilience, and the relentless pursuit of victory.
Constructed for Champions: A Partnership Rooted in Shared Historical past
Argentina’s soccer legacy stands among the many biggest within the sport. As reigning FIFA World Cup and Copa América champions, the Albiceleste have earned their place on the pinnacle of the sport — not in a single second, however by many years of hard-fought battles. From their maiden World Cup triumph in 1978, to Diego Maradona’s legendary 1986 marketing campaign, to Lionel Messi lifting the trophy in Qatar in 2022, Argentina’s story is one in all enduring greatness. Legends like Gabriel Batistuta, Javier Zanetti, and Ángel Di María have every left their mark on a legacy outlined by grit and consistency.
BTCC’s journey echoes that very same spirit. Because the longest-standing cryptocurrency trade on this planet, BTCC has weathered each main market cycle since its founding — rising stronger every time, and constructing a popularity on reliability, transparency, and sustained efficiency.
“We consider the strongest partnerships mirror shared id and ambition. Our collaboration with the Argentine Soccer Affiliation is strictly the type of partnership that shapes our model. As we strategy our fifteenth anniversary, it marks an necessary milestone in our world development,” stated Aaryn Ling, Head of Branding at BTCC.
Claudio Fabián Tapia, President of the Argentine Soccer Affiliation, added: “After we checked out BTCC’s historical past within the trade, what stood out wasn’t simply how lengthy they’ve been round, however how persistently they’ve earned the belief of their customers. That type of observe report issues to us, and it made this partnership a pure match.”
 
Partnership Values
The BTCC x AFA partnership is grounded in 5 shared rules that mirror a standard perception: legends are made with each commerce.
- Excellence – Highest stage of efficiency in pursuit of success.
- Legacy – A tribute to the historical past constructed by these earlier than us.
- Ardour – An timeless power uniting followers on the pitch and merchants available in the market.
- Innovation – Pushing the bounds of what the long run may very well be.
- Teamwork – Standing on the shoulders of giants.
Celebrating the Partnership: BTCC x AFA Legendary Fortunate Draw
To have a good time the partnership, BTCC is launching an unique fortunate draw from April 2 to April 15, 2026, open to all customers. Prizes embrace premium merchandise, with the last word prize being a jersey personally signed by one in all Argentina’s icons — Lionel Messi, Julián Álvarez, or Alexis Mac Allister. Full particulars and registration can be found on BTCC’s web site.
And that’s just the start. A buying and selling competitors is coming quickly, that includes beneficiant prize swimming pools and unique BTCC x AFA merchandise. Compete on buying and selling quantity for an opportunity to win premium gadgets signed by members of the Argentine Nationwide Staff. Full particulars on eligibility, prizes, and find out how to register will probably be introduced on BTCC’s web site and official channels forward of launch.
