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Bitcoin

Morgan Stanley Drops Bitcoin ETF Bombshell, Who’s Actually Behind The Shopping for?

Editor
Last updated: March 20, 2026 10:14 pm
Editor
Published: March 20, 2026
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Morgan Stanley Drops Bitcoin ETF Bombshell, Who’s Actually Behind The Shopping for?


Contents
  • Morgan Stanley Exec Says Bitcoin ETF Adoption Nonetheless In Early Phases
  • Prime Institutional BTC ETF Holders
Trusted Editorial content material, reviewed by main business specialists and seasoned editors. Advert Disclosure

Morgan Stanley’s head of digital property technique, Amy Oldenburg, has mentioned that Bitcoin ETF adoption continues to be in its early phases. This comes because the Wall Road big additionally appears to be like to supply a BTC ETF, two years after the primary funds launched. 

Morgan Stanley Exec Says Bitcoin ETF Adoption Nonetheless In Early Phases

Talking on the DC Blockchain Summit, the Morgan Stanley government famous that many of the demand for the Bitcoin ETFs comes from self-directed traders, with many advisor-managed accounts but to allocate to crypto. In keeping with this, Oldenburg declared that institutional crypto adoption continues to be ‘very early.’

She additionally revealed that 80% of the demand for ETFs on their platform comes from the self-directed enterprise. Morgan Stanley presently permits all its wealth purchasers to spend money on Bitcoin ETFs after eradicating restrictions final yr. The financial institution has additionally notably really useful allocating as much as 4% to crypto. 

Oldenburg’s feedback that Bitcoin ETF adoption continues to be early clarify why Morgan Stanley continues to be trying to launch a BTC ETF, two years after the primary funds launched. The financial institution has notably filed for BTC, ETH, and SOL ETFs and can also be set to roll out crypto buying and selling for its retail purchasers this yr. 

The Bitcoin ETFs have seen huge demand since their launch in 2024 and presently boast complete web property of $90.83 billion, in keeping with SoSoValue information. This represents simply over 6% of Bitcoin’s market cap. BlackRock’s BTC ETF is presently the biggest with web property of $55.19 billion. 

Morgan Stanley can also be anticipated to see demand for its BTC ETF regardless of the late launch, particularly given the financial institution’s giant distribution channel. Bloomberg analyst Eric Balchunas recommended Morgan Stanley’s transfer as sensible. He famous that they’ve, like, $8 trillion in advisory property and have already approved their advisors to allocate to those funds, so it may effectively be an allocation to their branded funds. 

Prime Institutional BTC ETF Holders

On-chain analyst Root lately highlighted the highest 25 largest institutional Bitcoin ETF holders primarily based on their This autumn filings, with Wall Road buying and selling agency Jane Road rating first, with complete holdings value round $5 billion. Susquehanna, Citadel Advisors, Millennium Administration, and Goldman Sachs full the highest 5. 

Bitcoin
Supply: Chart from Root on X

BlackRock, the world’s largest asset supervisor, presently ranks fifteenth among the many high institutional Bitcoin ETF holders. The agency’s BTC holdings are presently value round $670 million. A constructive is that these establishments proceed to extend their allocations. Root revealed that 17 of the highest 25 institutional holders elevated their BTC place within the fourth quarter of final yr. 

Associated Studying: Analyst Says Bitcoin Worth Is Exhibiting Harmful Weak spot, Right here’s Why

On the time of writing, the Bitcoin worth is buying and selling at round $70,600, down within the final 24 hours, in keeping with information from CoinMarketCap.

Bitcoin
BTC buying and selling at $70,850 on the 1D chart | Supply: BTCUSDT on Tradingview.com

Featured picture from Pngtree, chart from Tradingview.com

Editorial Course of for bitcoinist is centered on delivering completely researched, correct, and unbiased content material. We uphold strict sourcing requirements, and every web page undergoes diligent overview by our crew of high know-how specialists and seasoned editors. This course of ensures the integrity, relevance, and worth of our content material for our readers.

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