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Reading: Ben & Jerry’s co-founder to make Palestinian-inspired taste after Unilever blocked it
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Business

Ben & Jerry’s co-founder to make Palestinian-inspired taste after Unilever blocked it

Editor
Last updated: October 29, 2025 9:17 am
Editor
Published: October 29, 2025
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Ben & Jerry’s co-founder to make Palestinian-inspired taste after Unilever blocked it


XX-XY Athletics founder and CEO Jennifer Sey weighs in on Ben & Jerry’s co-founder Jerry Greenfield quitting the corporate and discusses whether or not firms ought to have agendas on ‘The Backside Line.’ 

Ben & Jerry’s co-founder Ben Cohen stated Tuesday that guardian firm Unilever prevented the ice cream maker from making a “taste for Palestine.”

Cohen and the Vermont-based ice-cream maker are identified for social activism, usually supporting Palestinians and criticizing Israel.

“Unilever / Magnum stopped Ben & Jerry’s from making a taste for Palestine — so I’m doing it myself,” Cohen wrote on X, referring to Magnum Ice Cream, Unilever’s ice cream unit.

“I’ve acquired a watermelon, an empty pint, and I want your assist: Title the flavour or recommend elements. Or design the pint packaging,” he continued.

BEN & JERRY’S COFOUNDER LEAVES BUSINESS AFTER 47 YEARS, CLAIMING HE’S BEEN ‘SILENCED’ BY UNILEVER

Ben & Jerry’s co-founder Ben Cohen alleged guardian firm Unilever “stopped” the ice cream maker from creating an ice cream “taste for Palestine.” (Lisa Lake for MoveOn / Getty Pictures)

Watermelons have grow to be a logo of Palestinian solidarity as a result of their pink, inexperienced, black and white colours match the the Palestinian flag.

“Right here I’m making one thing that is truly fairly essential. The dimensions of struggling of the Palestinian folks during the last two years has been unimaginable. So the ceasefire is a welcome reduction, however there’s rather more work to do to rebuild. Palestinians are nonetheless dwelling underneath occupation, nonetheless recovering from years of struggling, particularly Palestinian youngsters,” Cohen stated in a video posted to X.

“They deserve dignity, security, and the identical rights that each human being ought to have,” he continued. “Some time again, Ben & Jerry’s tried to make a taste to name for peace in Palestine, to face for justice and dignity for everybody, like Ben & Jerry’s all the time has. However they weren’t allowed to, they had been stopped by Unilever/Magnum, the corporate that owns Ben and Jerry’s. Similar to when Ben & Jerry’s tried to cease promoting ice cream within the occupied territories, they had been blocked once more by their guardian firm. So I am doing what they could not.”

Cohen stated he’s now making a watermelon-flavored ice cream that “requires everlasting peace in Palestine and requires repairing all of the harm that was executed there.”

Ben Cohen of Ben and Jerry's ice cream

Watermelons are sometimes used as a logo of help for Palestinians since their colours match the colours of the Palestinian flag. (Picture by Win McNamee/Getty Pictures / Getty Pictures)

“I am doing this to shine a light-weight on the expertise of Palestinian folks, and kids specifically, so the world doesn’t look the opposite means,” he stated.

Fox Enterprise has reached out to Unilever for remark.

In Could, Cohen was faraway from a Senate Well being, Schooling, Labor and Pensions Committee listening to with Well being and Human Companies Secretary Robert F. Kennedy Jr. for protesting towards the Israel-Hamas battle in Gaza.

“Congress pays for bombs,” Cohen shouted on the time. 

“I informed Congress they’re killing poor children in Gaza by shopping for bombs, they usually’re paying for it by kicking poor children off Medicaid within the US,” Cohen added on the time on X.

BEN & JERRY’S CRIES FOUL AS PARENT COMPANY FIRES CEO FOR POLITICAL ACTIVISM

Ben & Jerry's

Ben Cohen and the Vermont-based ice-cream maker are identified for social activism. (Kevin Dietsch/Getty Pictures))

Ben & Jerry’s co-founder, Jerry Greenfield, not too long ago introduced he’s leaving the corporate after 47 years, saying Unilever had “silenced” the ice cream maker on social points.

Cohen stated after Greenfield’s announcement that “his legacy deserves to be true to our values, not silenced.”

CLICK HERE TO READ MORE ON FOX BUSINESS

Earlier this yr, Ben & Jerry’s additionally claimed that Unilever unlawfully fired CEO David Stever over his social activism, violating its merger settlement. 

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