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A beverage model linked to Barron Trump has launched its first product, a Florida-inspired yerba mate drink.
SOLLOS Yerba Mate lately debuted a Pineapple + Coconut 12-pack priced at $39. The Palm Seashore-based firm, which says it was based by “a gaggle of shut pals ages 19-23 who grew up dwelling in South Florida,” is leaning into its Sunshine State roots, advertising SOLLOS as a drink for Florida’s outside life-style.
The corporate marks the newest enterprise enterprise tied to Barron Trump, the youngest son of President Donald Trump and a pupil at New York College.
“The launch went very properly,” Spencer Bernstein, co-founder of SOLLOS, instructed FOX Enterprise. “Spending greater than a 12 months refining the system and creating over 100 iterations to the recipe was completely price it.”
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Filings submitted in January in Florida and Delaware present that Barron Trump is one in all 5 administrators of SOLLOS Yerba Mate Inc. (ANGELA WEISS / AFP through Getty Photographs)
Bernstein stated early suggestions has been robust, together with from individuals who had been initially skeptical.
“We’ve acquired very constructive suggestions concerning the style of SOLLOS, even from folks we anticipated to dislike it due to preconceived notions. We’ve confirmed that it’s a beverage everybody can get pleasure from,” he added.
Yerba mate – a caffeinated natural tea in style in Brazil, Argentina, Uruguay and Paraguay – has gained traction within the U.S. as a espresso different.
“We imagine yerba mate is the most effective supply of caffeine as a result of it’s plant-based and offers a clean, sustainable power increase with out the sharp spikes and crashes typically related to espresso and artificial power drinks. It’s additionally naturally wealthy in antioxidants,” Bernstein stated.
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A can and 12-pack field of SOLLOS Yerba Mate are displayed outside. The corporate lately debuted its Pineapple + Coconut taste, which is offered on-line in 12-packs.
SOLLOS additionally lately reached one other milestone, Bernstein stated, incomes USDA Natural certification.
“Most drinks on the shelf use stevia or synthetic sweeteners like sucralose,” Bernstein stated. “From the beginning, we’ve centered on utilizing the highest-quality natural components to make SOLLOS the great-tasting, purposeful beverage that it’s.”
Filings submitted in January in Florida and Delaware present that Barron Trump is one in all 5 administrators of SOLLOS Yerba Mate Inc., headquartered simply minutes from the Trump household’s Mar-a-Lago Membership in Palm Seashore.
The corporate stated its merchandise can be offered on-line and at choose retail places throughout South Florida. It is usually promoting branded merchandise, together with a sweatshirt, shorts, seashore bag and hat.
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Tiffany Trump, Donald Trump Jr., Eric Trump, Ivanka Trump, Barron Trump, and first girl Melania Trump look on as U.S. President Donald Trump delivers his State of the Union handle on the U.S. Capitol on Feb. 24, 2026, in Washington, DC. (Andrew Harnik/Getty Photographs / Getty Photographs)
SOLLOS was beforehand introduced as a beverage model designed to enhance life within the “Sunshine State,” with branding centered on the solar.
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In July 2024, Barron Trump and two companions – together with a former classmate – included an actual property agency, Trump, Fulcher & Roxburgh Capital Inc., in Wyoming. The corporate was dissolved on Nov. 14, 2024, days after the presidential election.
