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Amazon is rolling out 30-minute supply throughout dozens of U.S. cities, marking its quickest delivery choice but because the retail big continues to speed up its push into ultra-fast achievement.
The brand new service, known as Amazon Now, will ship 1000’s of things — together with groceries, family necessities and electronics — to prospects’ doorways in about half-hour.
The corporate stated Amazon Now’s extensively accessible in Atlanta, Dallas–Fort Price, Philadelphia, and Seattle, with service additionally accessible and fast growth underway in dozens extra U.S. cities together with Austin, Houston, Minneapolis, Orlando, Phoenix, Denver, Oklahoma Metropolis.
“Amazon Now’s for while you want or need the comfort of getting your Amazon order delivered in half-hour or much less,” Udit Madan, senior vp of Amazon Worldwide Operations, stated in an announcement. “With 1000’s of things accessible for ultra-fast supply, you may get the whole lot from groceries for dinner, to AirPods earlier than a flight, to family necessities like laundry detergent or toothpaste delivered proper to your door.
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A employee close to packages in an Amazon supply car in San Francisco on Monday, Feb. 2, 2026. (David Paul Morris/Bloomberg through Getty Photographs / Getty Photographs)
“Amazon Now enhances Amazon’s current fast-delivery choices, together with 1-hour and 3-hour supply on greater than 90,000 merchandise and Similar-Day Supply on thousands and thousands of things,” Madan added.
Amazon stated the brand new service depends on a community of smaller achievement websites situated nearer to prospects, permitting for sooner supply instances and shorter journey distances for drivers.
Prime members pays $3.99 per order for the service, whereas non-members pays $13.99. Further charges will apply for smaller orders, together with $1.99 for Prime members and $3.99 for non-Prime members for orders below $15.
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Amazon’s new MK30 Prime Air drone is displayed throughout Amazon’s “Delivering the Future” occasion on the firm’s BFI1 Success Middle, Robotics Analysis and Improvement Hub in Sumner, Washington on October 18, 2023. (Jason Redmond/AFP through Getty Photographs / Getty Photographs)
“Amazon Now makes use of a community of smaller places designed for environment friendly order achievement, strategically positioned near the place prospects dwell and work,” Amazon stated. “This strategy prioritizes the protection of workers selecting and packing orders, reduces the gap supply companions have to journey, and allows sooner supply instances for patrons.”
Amazon plans to broaden the service to tens of thousands and thousands of shoppers by the tip of 2026.
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The rollout comes as Amazon continues to speculate closely in rushing up deliveries, reporting that U.S. Prime members obtained greater than 8 billion gadgets the identical or subsequent day in 2025 — a greater than 30% improve from the earlier 12 months.
The brand new providing provides to Amazon’s broader supply community, which incorporates Prime Air drone supply, providing sub-60-minute service in choose U.S. places, in addition to one-hour, three-hour and same-day supply choices throughout 1000’s of cities and cities.
Amazon stated 2025 marked its third consecutive 12 months of record-fast supply speeds, with greater than 13 billion gadgets arriving the identical or subsequent day globally. Within the U.S., Prime members obtained over 8 billion of these shipments — up greater than 30% 12 months over 12 months — with groceries and on a regular basis necessities making up about half.
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The corporate stated Prime members have entry to free delivery on greater than 300 million gadgets, and saved a mean of $550 on quick supply final 12 months — practically 4 instances the price of a membership.
